EPISODE 166 | How She Takes the Sleazy & Scary Out of Sales

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Let’s face it, no matter who we are, we all want successful launches within our business. After all, you’ve invested the time creating an offer to transform your audience. . . but they have to say ‘yes’ to what we’re selling in order to get the results. 

I’ve worn lots of hats as a launch manager, founder of a launch management agency, creator of a launch manager certification program, and business owner who has launched her own products and programs. I know it’s so important to be able to set those realistic good, better, and best goals as well as establish strategic timelines to complete the copy and design and integrate all the tech. 

This week I’m chatting with Nikki Rausch of Your Sales Maven. As an entrepreneur with over 25 years experience, Nikki has a unique ability to help business owners sell successfully and authentically. She acts as a ‘sales guide’ to help them maximize the impact of their launch by advising on all things copy, design, closing calls, and strategy. 

We talk about:

  • What a launch manager is and is not

  • Setting clients up for success before the launch starts

  • One actionable step you can take towards better sales

Grab Nikki’s eBook: Closing The Sale!


Check out our brand new certification program. The ONLY certification (that we know of) specifically for aspiring Launch Tech Specialists!

In this 3-month program we cover…

  • The Foundations, including launch types and our preferred tech stacks

  • the entire Launch Tech Process from planning and prepping to the actual implementation.

  • But even more importantly - WHY, WHAT, and WHEN to use specific platforms, tech, and systems to deliver on a client’s strategy and goals. 

  • We will take you from REACTING to problems to PROACTIVELY solving them, so you’re not just another cog in the machine... YOU become the KEY to client success!


About Nikki!

CEO of Sales Maven, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”. With 25+ years of selling experience, entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically. Nikki has written 3 books, all available on Amazon. And she has a podcast called Sales Maven which you can find on your favorite podcast platform.

Check out Nikki online!

Website | Instagram | Facebook | LinkedIn

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EPISODE 167 | How She Recognizes The Difference Between Fear and Intuition

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EPISODE 165 | How She Used TikTok to Grow Her Business